The Effect of Advertising of FMCG for Ahmednagar District

Chaudhari Vaishali Raghunath; Hiwale Asmita Dinesh; Wagh Mayur Vilas

The Effect of Advertising of FMCG for Ahmednagar District

May 2021

Vol-7, Issue-3

Paper ID: 14352

ISSN: 2395-4396

Downloads: 0

Abstract & Details

Research Area

MBA

Keywords

Advertisement Expenses Impact on advertisement on sales FMCG sector Brand Effect Consumers Expenses Research and Development Expenses Consumer Buying Behavior Branding

Abstract

The title is " The Effect of Advertising of FMCG Sector for Ahmednagar District." The research focuses on advertising fast-moving consumer goods. Fast-moving consumer goods are often at a lower interest rate. Products are therefore sold in bulk. Therefore, it is very important to focus on how to improve product value for customers as many products are available in the same product categories. Another area of focus in the paper is how the economic downturn affects the demand for fast-moving consumer goods and the reasons for these changes. This study is designed to determine the value of research and development costs, marketing and promotion costs in the Company's sales and growth. The results showed that the advertisement attracts popularity and preferences to influence consumer purchasing behavior and ultimately leads to the company’s sales to grow. Advertising costs impact consumers and increase company sales.

License

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Author Information

#	Name	Institute / Affiliation
1	Chaudhari Vaishali Raghunath	Sanjivani Group of Institutes KOpargaon
2	Hiwale Asmita Dinesh	Sanjivani Group of Institutes Kopargaon
3	Wagh Mayur Vilas	Sanjivani Group of Institutes Kopargaon

How to Cite

Use the following formats to cite this article in your research.

APA Style

Raghunath, Chaudhari Vaishali, Dinesh, Hiwale Asmita, & Vilas, Wagh Mayur (2021). The Effect of Advertising of FMCG for Ahmednagar District. International Journal of Advance Research and Innovative Ideas In Education, 7(3), 1080-1093.

MLA Style

Raghunath, Chaudhari Vaishali, et al. "The Effect of Advertising of FMCG for Ahmednagar District." International Journal of Advance Research and Innovative Ideas In Education, vol. 7, no. 3, 2021, pp. 1080-1093.

IEEE Style

Chaudhari Vaishali Raghunath, Hiwale Asmita Dinesh, and Wagh Mayur Vilas, "The Effect of Advertising of FMCG for Ahmednagar District," International Journal of Advance Research and Innovative Ideas In Education, vol. 7, no. 3, pp. 1080-1093, 2021.

Vancouver Style

Raghunath Chaudhari Vaishali, Dinesh Hiwale Asmita, Vilas Wagh Mayur. The Effect of Advertising of FMCG for Ahmednagar District. International Journal of Advance Research and Innovative Ideas In Education. 2021;7(3):1080-1093.

Harvard Style

Raghunath, Chaudhari Vaishali, Dinesh, Hiwale Asmita, & Vilas, Wagh Mayur (2021) 'The Effect of Advertising of FMCG for Ahmednagar District', International Journal of Advance Research and Innovative Ideas In Education, 7(3), pp. 1080-1093.

Chicago Style

Raghunath, Chaudhari Vaishali, Hiwale Asmita Dinesh, and Wagh Mayur Vilas. "The Effect of Advertising of FMCG for Ahmednagar District." International Journal of Advance Research and Innovative Ideas In Education 7, no. 3 (2021): 1080-1093.

Turabian Style

Raghunath, Chaudhari Vaishali, Hiwale Asmita Dinesh, and Wagh Mayur Vilas. "The Effect of Advertising of FMCG for Ahmednagar District." International Journal of Advance Research and Innovative Ideas In Education 7, no. 3 (2021): 1080-1093.