A STUDY ON CUSTOMER ATTITUDE TOWARDS COLGATE TOOTHPASTE WITH REFERENCE TO COIMBATORE DISTRICT
Abstract & Details
Research Area
logistic
Keywords
CONSUMER
INNOVATION
TECHNOLOGY
LIFE STYLE
Abstract
Consumer is king’ –the statement carries profound truth in it. Today the success of any firm depends upon the satisfaction of consumers. For satisfying the consumers the firm should know about the behaviour of the consumers. In these circumstances understanding consumer is a very difficult task because of the changing technology, innovation, and changes in life style. Researchers conducted many research in this area, and they given only few suggestion, but there is no final conclusion. As per the ideas given by the researchers, there are two factors influencing the consumers such as intrinsic and extrinsic factors.
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Author Information
| # | Name | Institute / Affiliation |
|---|---|---|
| 1 | PRIYADHARSHINI.R | sri krishna arts and science college |
| 2 | VIGNESH.N | sri krishna arts and science college |
| 3 | NELSON.EJ | sri krishna arts and science college |
| 4 | MUTHU KUMAR.M | sri krishna arts and science college |
How to Cite
Use the following formats to cite this article in your research.
APA Style
PRIYADHARSHINI.R, VIGNESH.N, NELSON.EJ, & KUMAR.M, MUTHU (2018). A STUDY ON CUSTOMER ATTITUDE TOWARDS COLGATE TOOTHPASTE WITH REFERENCE TO COIMBATORE DISTRICT. International Journal of Advance Research and Innovative Ideas In Education, 4(1), 425-430.
MLA Style
PRIYADHARSHINI.R, et al. "A STUDY ON CUSTOMER ATTITUDE TOWARDS COLGATE TOOTHPASTE WITH REFERENCE TO COIMBATORE DISTRICT." International Journal of Advance Research and Innovative Ideas In Education, vol. 4, no. 1, 2018, pp. 425-430.
IEEE Style
PRIYADHARSHINI.R, VIGNESH.N, NELSON.EJ, and MUTHU KUMAR.M, "A STUDY ON CUSTOMER ATTITUDE TOWARDS COLGATE TOOTHPASTE WITH REFERENCE TO COIMBATORE DISTRICT," International Journal of Advance Research and Innovative Ideas In Education, vol. 4, no. 1, pp. 425-430, 2018.
Vancouver Style
PRIYADHARSHINI.R, VIGNESH.N, NELSON.EJ, KUMAR.M MUTHU. A STUDY ON CUSTOMER ATTITUDE TOWARDS COLGATE TOOTHPASTE WITH REFERENCE TO COIMBATORE DISTRICT. International Journal of Advance Research and Innovative Ideas In Education. 2018;4(1):425-430.
Harvard Style
PRIYADHARSHINI.R, VIGNESH.N, NELSON.EJ, & KUMAR.M, MUTHU (2018) 'A STUDY ON CUSTOMER ATTITUDE TOWARDS COLGATE TOOTHPASTE WITH REFERENCE TO COIMBATORE DISTRICT', International Journal of Advance Research and Innovative Ideas In Education, 4(1), pp. 425-430.
Chicago Style
PRIYADHARSHINI.R, et al. "A STUDY ON CUSTOMER ATTITUDE TOWARDS COLGATE TOOTHPASTE WITH REFERENCE TO COIMBATORE DISTRICT." International Journal of Advance Research and Innovative Ideas In Education 4, no. 1 (2018): 425-430.
Turabian Style
PRIYADHARSHINI.R, et al. "A STUDY ON CUSTOMER ATTITUDE TOWARDS COLGATE TOOTHPASTE WITH REFERENCE TO COIMBATORE DISTRICT." International Journal of Advance Research and Innovative Ideas In Education 4, no. 1 (2018): 425-430.
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