A STUDY ON ONLINE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO COIMBATORE CITY
Abstract & Details
Research Area
Commerce
Keywords
Online shopping
Coimbatore online shoppers
E- marketing
Internet Shopping
Abstract
Today’s market is a more customer oriented in the sense all the business operations revolve around satisfying the customers by meeting their needs through effective service. Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. The English entrepreneur Michael Aldrich invented online shopping in 1979. Online shopping portals are witnessing a whopping 200% growth in the sale of electronic items every year. The study focuses on online shoppers’ preferences and problems on various online shopping marketers. Questionnaire was used to collect the primary data. The study area is restricted only in Coimbatore City with a sample size of 150 respondents
License
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Author Information
| # | Name | Institute / Affiliation |
|---|---|---|
| 1 | SRINIVASAN.R | SRI KRISHNA ARTS AND SCIENCE COLLEGE, KUNIAMUTHUR, COIMBATORE |
| 2 | RAJA MOHAMMED.S | SRI KRISHNA ARTS AND SCIENCE COLLEGE, KUNIAMUTHUR, COIMBATORE |
| 3 | KRISHNA MOORTHY.R | SRI KRISHNA ARTS AND SCIENCE COLLEGE, KUNIAMUTHUR, COIMBATORE |
| 4 | SANTHOSH RAJA.K | SRI KRISHNA ARTS AND SCIENCE COLLEGE, KUNIAMUTHUR, COIMBATORE |
How to Cite
Use the following formats to cite this article in your research.
APA Style
SRINIVASAN.R, MOHAMMED.S, RAJA, MOORTHY.R, KRISHNA, & RAJA.K, SANTHOSH (2017). A STUDY ON ONLINE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO COIMBATORE CITY. International Journal of Advance Research and Innovative Ideas In Education, 3(4), 338-345.
MLA Style
SRINIVASAN.R, et al. "A STUDY ON ONLINE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO COIMBATORE CITY." International Journal of Advance Research and Innovative Ideas In Education, vol. 3, no. 4, 2017, pp. 338-345.
IEEE Style
SRINIVASAN.R, RAJA MOHAMMED.S, KRISHNA MOORTHY.R, and SANTHOSH RAJA.K, "A STUDY ON ONLINE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO COIMBATORE CITY," International Journal of Advance Research and Innovative Ideas In Education, vol. 3, no. 4, pp. 338-345, 2017.
Vancouver Style
SRINIVASAN.R, MOHAMMED.S RAJA, MOORTHY.R KRISHNA, RAJA.K SANTHOSH. A STUDY ON ONLINE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO COIMBATORE CITY. International Journal of Advance Research and Innovative Ideas In Education. 2017;3(4):338-345.
Harvard Style
SRINIVASAN.R, MOHAMMED.S, RAJA, MOORTHY.R, KRISHNA, & RAJA.K, SANTHOSH (2017) 'A STUDY ON ONLINE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO COIMBATORE CITY', International Journal of Advance Research and Innovative Ideas In Education, 3(4), pp. 338-345.
Chicago Style
SRINIVASAN.R, et al. "A STUDY ON ONLINE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO COIMBATORE CITY." International Journal of Advance Research and Innovative Ideas In Education 3, no. 4 (2017): 338-345.
Turabian Style
SRINIVASAN.R, et al. "A STUDY ON ONLINE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO COIMBATORE CITY." International Journal of Advance Research and Innovative Ideas In Education 3, no. 4 (2017): 338-345.
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