“A STUDY ON DEALERS’ ATTITUDE AND CONSUMERS’ PREFERENCE TOWARDS BIRLA PLUS CEMENT WITH SPECIAL REFERENCE TO ERODE DISTRICT”

May 2016
Vol-2, Issue-3
Paper ID: 2125
ISSN: 2395-4396
Downloads: 0

Abstract & Details

Research Area
Commerce
Keywords
Cement Industry Purchase Behavior on Cement
Abstract
This Research article Critically Examine following objectives, to study the factors influencing the purchase of Birla Plus cement among dealers, factor influencing the purchase of Birla Plus cement among consumers, the major avenues to increases the market share in Erode District And the awareness level of Birla Plus cement in Erode District the result of the research was produced with help of applicable Statistical tools like Frequencies Analysis, Sign test& Ranking Method.
License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author Information

# Name Institute / Affiliation
1 Dr.K.P.Balakrishnan Park’s College (Autonomous), Tirupur – .India

How to Cite

Use the following formats to cite this article in your research.

APA Style
Dr.K.P.Balakrishnan (2016). “A STUDY ON DEALERS’ ATTITUDE AND CONSUMERS’ PREFERENCE TOWARDS BIRLA PLUS CEMENT WITH SPECIAL REFERENCE TO ERODE DISTRICT”. International Journal of Advance Research and Innovative Ideas In Education, 2(3), 188-206.
MLA Style
Dr.K.P.Balakrishnan. "“A STUDY ON DEALERS’ ATTITUDE AND CONSUMERS’ PREFERENCE TOWARDS BIRLA PLUS CEMENT WITH SPECIAL REFERENCE TO ERODE DISTRICT”." International Journal of Advance Research and Innovative Ideas In Education, vol. 2, no. 3, 2016, pp. 188-206.
IEEE Style
Dr.K.P.Balakrishnan, "“A STUDY ON DEALERS’ ATTITUDE AND CONSUMERS’ PREFERENCE TOWARDS BIRLA PLUS CEMENT WITH SPECIAL REFERENCE TO ERODE DISTRICT”," International Journal of Advance Research and Innovative Ideas In Education, vol. 2, no. 3, pp. 188-206, 2016.
Vancouver Style
Dr.K.P.Balakrishnan. “A STUDY ON DEALERS’ ATTITUDE AND CONSUMERS’ PREFERENCE TOWARDS BIRLA PLUS CEMENT WITH SPECIAL REFERENCE TO ERODE DISTRICT”. International Journal of Advance Research and Innovative Ideas In Education. 2016;2(3):188-206.
Harvard Style
Dr.K.P.Balakrishnan (2016) '“A STUDY ON DEALERS’ ATTITUDE AND CONSUMERS’ PREFERENCE TOWARDS BIRLA PLUS CEMENT WITH SPECIAL REFERENCE TO ERODE DISTRICT”', International Journal of Advance Research and Innovative Ideas In Education, 2(3), pp. 188-206.
Chicago Style
Dr.K.P.Balakrishnan. "“A STUDY ON DEALERS’ ATTITUDE AND CONSUMERS’ PREFERENCE TOWARDS BIRLA PLUS CEMENT WITH SPECIAL REFERENCE TO ERODE DISTRICT”." International Journal of Advance Research and Innovative Ideas In Education 2, no. 3 (2016): 188-206.
Turabian Style
Dr.K.P.Balakrishnan. "“A STUDY ON DEALERS’ ATTITUDE AND CONSUMERS’ PREFERENCE TOWARDS BIRLA PLUS CEMENT WITH SPECIAL REFERENCE TO ERODE DISTRICT”." International Journal of Advance Research and Innovative Ideas In Education 2, no. 3 (2016): 188-206.

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