BHAMASHAH SCHEME IS THE MILE STONE FOR FREE MEDICAL TREATMENT

Management

Bhamashah Yojana was initiated in the year 2008 as a financial inclusion scheme came by Vasundhara Raje. It was, in fact, the first Direct Benefit Transfer Programme of a country which aimed at bringing the transparency in the delivery process of social welfare schemes and women empowerment. However the initiative was put to pause for 5 years due to some political reason. It was revamped and launched on 15th August 2014, the 68th Independence Day. Prior to this project, Rajasthan witnessed a society bereft of basic banking services, women having very little say in financial decisions, and no standard database to utilise as a reference point for distributing benefits to residents, resulting in duplication in the benefit distribution process. Limited points to service due to poor IT infrastructure led to wastage of time and money of residents. There were many channels of distribution of government services / benefits with added to the wastage of the money and human resources. Vasundhara Raje government game up with the G2C scheme of Bhamashah Yojana to remove these existing challenges and bottlenecks in this benefit delivery system. This scheme aimed at women empowerment by giving and identity to the women head of the family together with the other members of the family. Bank account were opened in the name of female head of the family for all the benefit transfers. Communications strategy was strengthened by the means of video conferencing. Family ID is were created and Aadhar was linked with this together with the department ID and bank account. This helped in checking the duplicity in the benefit delivery process. Government’s focus through the scheme is to strengthen need foundation of the society by empowering the women of state by providing the Independence and financial control. It is consistent with the government's goal of good governance, "SuRaaj," and emphasises the commitment to providing: efficient, dependable, and transparent governance in an equitable society. More than 70% of beneficiary families had been covered under the scheme and more than 10 lakh transactions under the social security pension, NREGS (National Rural Employment Guarantee scheme), Janami Suraksha Yojana Payment and ration distribution has already taken place. This figure is reflected on high level of commitment of government towards good governance.

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