ONLINE FOOD DELIVERY AAPS – STUDYING PANDEMIC CHALLENGES AND SOLUTIONS
Abstract & Details
Research Area
Commerce
Keywords
Digital marketing strategies1
Swiggy2
Zomato3
Covid-19 Impact4
Online Food Delivery Apps5
Food delivery6
Contactless dining7
Lockdown8
Pandemic Challenges9
Social Media Marketing10
OFD Apps11
Pandemic solutions12
Covid-19 measures13
Abstract
The global movement of people has been limited due to the pandemic. This also led to a shift in behaviour among consumers, who limit their trips outside the home. Additionally, they are limiting what they bring into the house to maintain household hygiene. Almost every industry has been affected by Coronavirus, including the home delivery industry. There are both opportunities and challenges for online food delivery apps as more people stay at home and quarantine themselves. However, the general concern is that items delivered to your doorstep could be carriers of the Coronavirus. In reality, however, there are still a lot of people unaware of the masks and hand sanitisers and aren't able to incorporate them into their daily routine. In the meantime, food delivery apps were going to great lengths to keep their business alive.
The purpose of this research paper is to study several challenges faced by the online food delivery businesses during the Pandemic. Also, it has discussed what Zomato and Swiggy are doing to combat the Coronavirus outbreak. Concerning the technological, operational, financial and marketing aspects of the online food delivery market, this paper is going to investigate the varying changes that have occurred during the pandemic. Online food delivery apps like Swiggy and Zomato are training their restaurant and delivery partners on safe food packaging and applying proper cooking techniques, using proper sanitation protocols, identifying symptoms and using more preventative measures.
Therefore, in this research paper, you can overview the challenges faced by the leading food delivery apps during the Pandemic and the strategies used to overcome these challenges.
License
This work is licensed under a Creative
Commons
Attribution-ShareAlike 4.0 International License.
Author Information
| # | Name | Institute / Affiliation |
|---|---|---|
| 1 | Ms. Priyanka Ganguly | Sinhgad Institute of Business Administration & Computer Application (SIBACA), Maharashtra, India |
| 2 | Dr. Rajendra Bhadale | Sinhgad Institute of Business Administration & Computer Application (SIBACA), Maharashtra, India |
How to Cite
Use the following formats to cite this article in your research.
APA Style
Ganguly, Ms. Priyanka & Bhadale, Dr. Rajendra (2022). ONLINE FOOD DELIVERY AAPS – STUDYING PANDEMIC CHALLENGES AND SOLUTIONS. International Journal of Advance Research and Innovative Ideas In Education, 8(3), 971-984.
MLA Style
Ganguly, Ms. Priyanka, and Dr. Rajendra Bhadale. "ONLINE FOOD DELIVERY AAPS – STUDYING PANDEMIC CHALLENGES AND SOLUTIONS." International Journal of Advance Research and Innovative Ideas In Education, vol. 8, no. 3, 2022, pp. 971-984.
IEEE Style
Ms. Priyanka Ganguly and Dr. Rajendra Bhadale, "ONLINE FOOD DELIVERY AAPS – STUDYING PANDEMIC CHALLENGES AND SOLUTIONS," International Journal of Advance Research and Innovative Ideas In Education, vol. 8, no. 3, pp. 971-984, 2022.
Vancouver Style
Ganguly Ms. Priyanka, Bhadale Dr. Rajendra. ONLINE FOOD DELIVERY AAPS – STUDYING PANDEMIC CHALLENGES AND SOLUTIONS. International Journal of Advance Research and Innovative Ideas In Education. 2022;8(3):971-984.
Harvard Style
Ganguly, Ms. Priyanka & Bhadale, Dr. Rajendra (2022) 'ONLINE FOOD DELIVERY AAPS – STUDYING PANDEMIC CHALLENGES AND SOLUTIONS', International Journal of Advance Research and Innovative Ideas In Education, 8(3), pp. 971-984.
Chicago Style
Ganguly, Ms. Priyanka and Dr. Rajendra Bhadale. "ONLINE FOOD DELIVERY AAPS – STUDYING PANDEMIC CHALLENGES AND SOLUTIONS." International Journal of Advance Research and Innovative Ideas In Education 8, no. 3 (2022): 971-984.
Turabian Style
Ganguly, Ms. Priyanka and Dr. Rajendra Bhadale. "ONLINE FOOD DELIVERY AAPS – STUDYING PANDEMIC CHALLENGES AND SOLUTIONS." International Journal of Advance Research and Innovative Ideas In Education 8, no. 3 (2022): 971-984.
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