Profitability of ICT Usage towards Productivity of Small Business Enterprises Tanzania

Social Science

This study assesses the use of ICT for small business enterprises' performance in Tanzania (SBEs. The study focused on finding out the use of ICT in SBEs in aspects of business performance, productivity, and profitability. This study employed a quantitative methodology whereby structured questionnaires and sampling technique was used in which the Chi-square technique for analyzing data was used to ascertain the impact of ICT usage on small business performances. The study findings show that ICT is used in SBEs in their daily activities and is helpful in productivity, market accessibility and profitability which includes an increase in their business functionality, increased profit margin and enable them to advertise their product and services worldwide. The study concluded that ICT usage is vital in SBEs and therefore, there is a need for Small Business Enterprises to support knowledge management to achieve their business goals. The study recommended for ICT training and a well-articulated policy which will focus on ICT usage in SBEs specifically on the costs reduction of ICT related equipment.

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