An analytical study on the working women’s preference towards convenience quick foods

Business

The topic which the author selected for the research project was to study about the readymade cook meal preferred by working women. Every person has different perceptions, culture and choice related to meals. As everyone’s style of living changes varying in lifestyle and preferences it has been researched that the use of readymade cook meal is seen to be used by the audience. Excess use of prepared foods are to use by the people. There are different brands of ready to cook meal have been introduced into the market over the past years. As men and women are both on the edge to work as the daily requirements have groan very high and everyone wants to live a lavish life. As preferred women, they have to look after both their homes and family along with their job. As the work habits of women have increased it has an effect on life style, this has changed the cooking pattern of the working women and more overly working women prefer ready to cook meal. as the working hours are 8 hours or more than that women don’t have that energy and time to cook like every day, as the responsibilities lies of women for cooking. Readymade food has become a very important item in people’s life as it is ready made and easy to cook and serve. As the society develops the economic activities also expand. Most of the working women prefer ready to cook meal as they be exhausted after their work this is the main reason why they prefer ready to cook meal.

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