A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS  KELLOGG’S FOOD PRODUCTS AT VELLORE

Ashwin.S; Mr.Rambabu; Dr.CH.BALA NAGESWARAROA

A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLORE

October 2017

Vol-3, Issue-5

Paper ID: 6773

ISSN: 2395-4396

Downloads: 0

Abstract & Details

Research Area

Marketing

Keywords

Customer satisfaction Customer retention

Abstract

The examination inspects the consumer loyalties and maintenance towards the Kellogg's nourishment items in Vellore Tamil Nadu. The overview relates the clients are happy with the present level of administrations and scope of items and review what Kellogg's need to enhance its items and administrations. As to social occasion of data, the review is utilized as an examination apparatus with 80 inspecting populace, working individuals in Vellore were overviewed with outlined poll as Close-finished and Open-finished inquiries. This testing of populace finished a review intended to quantify reaction to an extensive variety of consumer loyalty factors in light of their item involvement with Kellogg's

License

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Author Information

#	Name	Institute / Affiliation
1	Ashwin.S	Saveetha School of Management
2	Mr.Rambabu	Saveetha School of Management
3	Dr.CH.BALA NAGESWARAROA	Saveetha School of Management

How to Cite

Use the following formats to cite this article in your research.

APA Style

Ashwin.S, Mr.Rambabu, & NAGESWARAROA, Dr.CH.BALA (2017). A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLORE. International Journal of Advance Research and Innovative Ideas In Education, 3(5), 1754-1764.

MLA Style

Ashwin.S, et al. "A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLORE." International Journal of Advance Research and Innovative Ideas In Education, vol. 3, no. 5, 2017, pp. 1754-1764.

IEEE Style

Ashwin.S, Mr.Rambabu, and Dr.CH.BALA NAGESWARAROA, "A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLORE," International Journal of Advance Research and Innovative Ideas In Education, vol. 3, no. 5, pp. 1754-1764, 2017.

Vancouver Style

Ashwin.S, Mr.Rambabu, NAGESWARAROA Dr.CH.BALA. A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLORE. International Journal of Advance Research and Innovative Ideas In Education. 2017;3(5):1754-1764.

Harvard Style

Ashwin.S, Mr.Rambabu, & NAGESWARAROA, Dr.CH.BALA (2017) 'A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLORE', International Journal of Advance Research and Innovative Ideas In Education, 3(5), pp. 1754-1764.

Chicago Style

Ashwin.S, Mr.Rambabu, and Dr.CH.BALA NAGESWARAROA. "A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLORE." International Journal of Advance Research and Innovative Ideas In Education 3, no. 5 (2017): 1754-1764.

Turabian Style

Ashwin.S, Mr.Rambabu, and Dr.CH.BALA NAGESWARAROA. "A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLORE." International Journal of Advance Research and Innovative Ideas In Education 3, no. 5 (2017): 1754-1764.