Influences of employer attractiveness on employees’ intention to stay at Vietnam esports and entertainment joint stock company

April 2023
Vol-9, Issue-3
Paper ID: 19988
ISSN: 2395-4396
Downloads: 0

Abstract & Details

Research Area
Business management
Keywords
Employer attractiveness Intention to stay Esports company
Abstract
The research studied the employer attractiveness process as a way to increase the intention to stay of employees. The study adopts the Employer Attractiveness scale, with a specific focus on the component capturing aspects of economic value, interest value, social value, development value and application value. An online survey was conducted with employees working at Vietnam esports and entertainment joint stock company. The results of this study suggest that the economic value is important for employees' intention to stay at Vietnam esports and entertainment joint stock company. Moreover, the results suggest that many employees perceive their jobs as interest, and further indicate that the possibility of being creative and innovative at work is an important driver for employees to stay with their current employer. Social value and development value also influence employees’ intention to stay employed at Vietnam esports and entertainment joint stock company.

Author Information

# Name Institute / Affiliation
1 Nguyen Phuong Anh Faculty of Business Management, National Economics University,
2 Do Thi Dong Faculty of Business Management, National Economics University,

How to Cite

Use the following formats to cite this article in your research.

APA Style
Anh, Nguyen Phuong & Dong, Do Thi (2023). Influences of employer attractiveness on employees’ intention to stay at Vietnam esports and entertainment joint stock company. International Journal of Advance Research and Innovative Ideas In Education, 9(3), 37-48.
MLA Style
Anh, Nguyen Phuong, and Do Thi Dong. "Influences of employer attractiveness on employees’ intention to stay at Vietnam esports and entertainment joint stock company." International Journal of Advance Research and Innovative Ideas In Education, vol. 9, no. 3, 2023, pp. 37-48.
IEEE Style
Nguyen Phuong Anh and Do Thi Dong, "Influences of employer attractiveness on employees’ intention to stay at Vietnam esports and entertainment joint stock company," International Journal of Advance Research and Innovative Ideas In Education, vol. 9, no. 3, pp. 37-48, 2023.
Vancouver Style
Anh Nguyen Phuong, Dong Do Thi. Influences of employer attractiveness on employees’ intention to stay at Vietnam esports and entertainment joint stock company. International Journal of Advance Research and Innovative Ideas In Education. 2023;9(3):37-48.
Harvard Style
Anh, Nguyen Phuong & Dong, Do Thi (2023) 'Influences of employer attractiveness on employees’ intention to stay at Vietnam esports and entertainment joint stock company', International Journal of Advance Research and Innovative Ideas In Education, 9(3), pp. 37-48.
Chicago Style
Anh, Nguyen Phuong and Do Thi Dong. "Influences of employer attractiveness on employees’ intention to stay at Vietnam esports and entertainment joint stock company." International Journal of Advance Research and Innovative Ideas In Education 9, no. 3 (2023): 37-48.
Turabian Style
Anh, Nguyen Phuong and Do Thi Dong. "Influences of employer attractiveness on employees’ intention to stay at Vietnam esports and entertainment joint stock company." International Journal of Advance Research and Innovative Ideas In Education 9, no. 3 (2023): 37-48.

Export Citation

Related Research

WORKPLACE CONDITIONS AND COMPENSATION: THE EFFECTS ON TEACHER RETENTION
Shiela Mae Esteron Gamiao et al. 2026 Educational Management
PDF Unavailable
"The Role of HR in Promoting Work-Life Balance and Employee Well-Being"
Deepali Singh Verma 2026 Human Resource (Management)
PDF Unavailable