Analytical Study of Marketing and Product Life Cycle

December 2022
Vol-7, Issue-5
Paper ID: 18868
ISSN: 2395-4396
Downloads: 0

Abstract & Details

Research Area
marketing
Keywords
Marketing Product Life Cycle Engineering Product Life Cycle Model consumer.
Abstract
A product's or service's "life cycle" is the time it spends on the market, from the moment of its introduction to the consumer to the moment it is retired from service. The life cycle consists of several stages. Whether as a guide for corporate marketing strategy or a tool for projecting the future of a product, the notion of a product life cycle has had a significant position in the marketing literature. This research combined qualitative and quantitative methods. In-depth strategies for targeting certain market segments that have been successful for companies like Nokia, Apple, and Kodak were obtained via in-depth interviews. Sales of Nokia, Apple, and Kodak sets have been strongest in the United Kingdom, France, Italy, China, the United Arab Emirates, Germany, the United States, Thailand, and Poland, with these 10 countries accounting for sixty percent of overall sales.

Author Information

# Name Institute / Affiliation
1 Swati Singh Research Scholar, School of Business & Commerce, Glocal University, Mirzapur Pole, Saharanpur(U.P)
2 Dr. Upma Kumari Assistant Professor, School of Business & Commerce, Glocal University,Mirzapur Pole,Saharanpur(U.P)

How to Cite

Use the following formats to cite this article in your research.

APA Style
Singh, Swati & Kumari, Dr. Upma (2022). Analytical Study of Marketing and Product Life Cycle. International Journal of Advance Research and Innovative Ideas In Education, 7(5), 1549-1555.
MLA Style
Singh, Swati, and Dr. Upma Kumari. "Analytical Study of Marketing and Product Life Cycle." International Journal of Advance Research and Innovative Ideas In Education, vol. 7, no. 5, 2022, pp. 1549-1555.
IEEE Style
Swati Singh and Dr. Upma Kumari, "Analytical Study of Marketing and Product Life Cycle," International Journal of Advance Research and Innovative Ideas In Education, vol. 7, no. 5, pp. 1549-1555, 2022.
Vancouver Style
Singh Swati, Kumari Dr. Upma. Analytical Study of Marketing and Product Life Cycle. International Journal of Advance Research and Innovative Ideas In Education. 2022;7(5):1549-1555.
Harvard Style
Singh, Swati & Kumari, Dr. Upma (2022) 'Analytical Study of Marketing and Product Life Cycle', International Journal of Advance Research and Innovative Ideas In Education, 7(5), pp. 1549-1555.
Chicago Style
Singh, Swati and Dr. Upma Kumari. "Analytical Study of Marketing and Product Life Cycle." International Journal of Advance Research and Innovative Ideas In Education 7, no. 5 (2022): 1549-1555.
Turabian Style
Singh, Swati and Dr. Upma Kumari. "Analytical Study of Marketing and Product Life Cycle." International Journal of Advance Research and Innovative Ideas In Education 7, no. 5 (2022): 1549-1555.

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