Assertion of fairness as beauty in a non-white society through Neocolonialistic values in the movie “Colour photo”

language and literature

In a country like India, where people are prominently dark-skinned, people are still obsessed with fair skin. The movie "Colour photo" addresses casual racism in the Indian context. The movie represents the typical neo-colonialistic scenario of how a couple of different skin colours are mocked and jibed. This research will be focusing on how the inferiority complex of dark skin implanted during the colonisation affects the colonised people by altering the ontological perspectives on understanding superior-inferior relationships between groups. The colonisation effect presented by Fanon as "alienation of black man" will be compared to the protagonist of the movie- Jayakrisha. The research will look at the depiction of standardisation of Eurocentric appearances intersecting with the Indian caste system in the movie colour photo. Consequently, the paper will look at breaking down the belief that "fairness is beauty" as a benchmark for perpetuating identity in the name of beauty.

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