COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE

dr. Sandeep Kumar Verma

COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE

June 2022

Vol-7, Issue-6

Paper ID: 17295

ISSN: 2395-4396

Downloads: 0

Abstract & Details

Research Area

social psychology

Keywords

Cognitive dissonance cognitive dissonance theory attitude behaviour.

Abstract

Cognitive Dissonance may be defined as circumstance which involves differing attitude, beliefs or behaviours. It engenders the feelings of psychological embarrassment leads to modification in attitude and behaviour to overcome the discomfort. For instance, when person smoke and this is the behaviour of person and he know that cancer is caused by smoking so that knowledge of the person is cognition, then the person in a condition of cognitive dissonance. Cognitive dissonance is the state of psychological discomfort or tension that knowledgeable by the people who have more than two conflicting attitude, values and belief happen at same period of time. Its conception associated with self-doubt at the time of making decision. The aim of this conceptual paper is to emphasize on the relationship exist between cognitive dissonance and attitude change.

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Author Information

#	Name	Institute / Affiliation
1	dr. Sandeep Kumar Verma	Department of Psychology, K.S. Saket College, Ayodhya, Faizabad, U.P., India

How to Cite

Use the following formats to cite this article in your research.

APA Style

Verma, dr. Sandeep Kumar (2022). COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE. International Journal of Advance Research and Innovative Ideas In Education, 7(6), 1584-1588.

MLA Style

Verma, dr. Sandeep Kumar. "COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE." International Journal of Advance Research and Innovative Ideas In Education, vol. 7, no. 6, 2022, pp. 1584-1588.

IEEE Style

dr. Sandeep Kumar Verma, "COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE," International Journal of Advance Research and Innovative Ideas In Education, vol. 7, no. 6, pp. 1584-1588, 2022.

Vancouver Style

Verma dr. Sandeep Kumar. COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE. International Journal of Advance Research and Innovative Ideas In Education. 2022;7(6):1584-1588.

Harvard Style

Verma, dr. Sandeep Kumar (2022) 'COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE', International Journal of Advance Research and Innovative Ideas In Education, 7(6), pp. 1584-1588.

Chicago Style

Verma, dr. Sandeep Kumar. "COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE." International Journal of Advance Research and Innovative Ideas In Education 7, no. 6 (2022): 1584-1588.

Turabian Style

Verma, dr. Sandeep Kumar. "COGNITIVE DISSONANCE AND ATTITUDE CHANGE: CONCEPTUAL NOTE." International Journal of Advance Research and Innovative Ideas In Education 7, no. 6 (2022): 1584-1588.