A STUDY OF DATA PROTECTION AND IMPLICATIONS FOR E-COMMERCE

Commerce

Second National Level Interdisciplinary Seminar on "Exploring Emerging Trends and Innovation in Research in Commerce, Science & Technology, Humanities and Social Sciences”

The emergence of the Global Economy, and with an ever-increasing percentage of consumers doing their business primarily via online or mobile devices, electronic commerce, e-commerce, is fast being regarded as the way to go global at the touch of a button. Hence, developing an effective E-Commerce model is becoming vital for any modern business. However, a company must address different new security challenges and be certain to maintain the highest standards of e-commerce security, to protect both themselves and their customers. A failure to adhere to stringent ecommerce security can result in lost data, compromised transaction information, as well as the release of the customer's financial data. This can lead to legal and financial liability, as well as a negative impact on the company’s reputation. This new security challenges are the results of the use of the new technology and communication medium, and the flow of information from enterprise to enterprise, from enterprise to consumers, and also within the enterprise. In this research project the researcher has tried to discuss data protection and e-commerce and also implications of data protection low on e-commerce in India. The researcher discusses the different types of security challenges and their impacts on the e-commerce systems. Finally give a summary and a conclusion.

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